E-engagement is a popular term, but what does it actually mean? In a nutshell, it describes the process of making electronic communication a more dynamic and two-way process. At ITwC we think of e-engagement as the process of utilising technology to:
- Engage viewers, users and communities and give them an active role in the information process
- Give users access to recent, regularly updated content quickly and easily
- Allow users to contribute their own content and have the freedom to communicate with others


